ShinyStat™ feature > Online advertising campaigns - Campaigns from domains
Campaigns from domainsThe configuration of a Campaign from domains allows you to associate to a certain campaign all the visits coming from a particular domain, which will be presented in the reports as a detached source of traffic, whose data will be displayed in the Campaigns Referrers report and no more in the Sites Referrers report.
Configuring a campaign from domains is very easy: just choose the NAME identifying the campaign and the DOMAIN of the site partner containing the link to your own website.
Then, the traffic coming from the specified domain will be automatically associated to the configured campaign.
By activating a campaign from domains, it is possible to verify the number of visits and conversions coming from the considered domain in whose pages is present at least one link to your website.
Campaigns from domains are suitable in the following cases:
-LINK EXCHANGE, AFFILIATIONS : in order to consider how much traffic is coming from site partners.
In this case we recommend to configure a campaign from domains because it does not imply any redirect: by allowing the insertion/publication of a direct link, campaigns from domains ensure a better Google's PR passing.
Furthermore, by providing certified data, ShinyStat guarantees the membership value.
The authority of ShinyStat is confirmed by the fact that Audiweb has approved the platform for Internet traffic certification.
-NATURAL OR PRE-EXISTENT LINKS: to separetely track traffic generated by sites that on its own initiative or have long publshed a link to your website, you should opt for campaigns from domains whose configuration requires no intervention from the partner site.
Campaigns from domains thus represent the ideal solution in all cases in which:
- you prefer to keep a direct link to improve Google 's PR (Page Rank)
- it is difficult to ask those offering visibility to insert a link other than the official or one that was entered.