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Step 5 - How to read and understand basic reports

Systems - Operating Systems in Total

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When is it best to optimize your site for Mac OS, for Linux or for another Operating System?
In the report called  “Operating Systems in Total”, all visits to your site are listed according to the Operating System used by your visitors. The first table provides the following information:
  • Number of listed Operating systems, that is the total number of Operating Systems (and their versions) used to access your site in a given time period
  • Total visits    
  • Visits from Desktop Devices (% out of the total number of visits)
  • Visits from Mobile Devices (% out of the total number of visits)   
The Operating Systems (and their versions) are listed in the table herebelow grouped by Operating System.

Filters
  • Time period: by using the drop-down menu you can filter the data for  the time period you want to analyze.
  • Advanced calendar: you can select specific time periods other than those available with the drop-down menu "time period", thereby choosing freely the time period to examine.
    For more info on using the Advanced calendar, click here.
Pie Chart
The pie chart shows the percent distribution of all visits using different Operating Systems in a particular time period.

Trend Chart
This chart allows you to compare the performance of the most used Operating System to visit your site.
So you can identify which Operating System are becoming more or less relevant to your visitors at a glance.
On the horizontal axis, the chart shows the days or the months of the represented period and, on the vertical axis, the number of visits for the first four Operating System used to visit your site in the same interval.

It is possible to choose a different graph chart by clicking on the icon corresponding to the graph type (FL means "Flash Chart").
For intervals no longer than 6 months the chart shows a dotted line representing the 7-day mobile average.
For the other intervals, the chart shows only the 7-day mobile average.

The real time data and the daily forecast for the current day are represented in different colors. The color-coded chart is available only in case the 'Latest 31 days' interval is selected.


Table
Each line of the table shows the following data:
  • Operating System (O.S.): it shows the name of the Operating System used to visit your site
  • Visits: it shows the total numbers of visits to your site for a given Operating System
  • Percent (%): it shows the percent of visits to your site for a given Operating System, out of the total numbers of visits
  • Visits from Desktop Devices: it shows the number of visits to your site utilising a desktop device for a given Operating System
  • Visits from Mobile Devices: it shows the number of visits to your site utilising a mobile device for a given Operating System
  • Visits from Tablet: it shows the total numbers of visits to your site utilising a tablet for a given Operating System
  • Visits from Smartphone: it shows the total numbers of visits to your site utilising a smartphone for a given Operating System
  • Daily Unique Visitors: it displays the total (intended as the sum not de-duped) daily unique users who visited the site using the considered Operating System
Clicking on the “Day-by-day” icon in connection with each Operating System, you can access the report showing the trend of daily unique visitors and visits to your site using a given Operating System in a particular time  period.

N.B.
Please note: data on unique visitors split by desktop and mobile users is available since October, 1st 2014.
Data on traffic split by tablet and smartphone is available since February, 12th 2015.
In the Free version Data on traffic split by tablet and smartphone is available since April, 9th 2015.


Versions of the  Operating System (O.S.)
To view all details related to the Operating System versions used by visitors to your site for a given Operating System, just click on the blue arrow by the name of the Operating System that you want to analyze.
  • Clicking on the Operating System name, you can expand the table and see detailed data.
  • Clicking once again on the expanded Operating System name, you can close the table with Operating System versions information.


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