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Step 5 - How to read and understand basic reports

Traffic - Visit frequency

 ShinyStat Pro  ShinyStat Business

In this report, the retrieved data have been aggregated in order to indicate the number of times your visitors come back to your site during the selected month.

The first table shows the following data (with reference to the selected month):
- the number of the total visits
- the number of unique visitors per month
- the number of visitors who visited your site twice or more
- the average number of visits per visitors.


Filters

- Select a period: it allows to filter the data in order to display only the data of a desired month.

Chart

For easier reading, the report shows 11 classes related to the number of times your visitors come back to your site during the selected month.

On its horizontal axis, the chart shows the 11 classes and, on its vertical axis, the number of visitors.


Table


The table shows the classes indicating the number of times a visitor comes back to your site during the selected month, the number of visitors per class and the percentage on the total visitors.


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