ShinyStat™ Video Analytics - Metrics
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The Video Analytics solution is based upon specific metrics, specifically adapted for videos.
Thus the website is no longer at the center of the analysis which instead centers on the single video. The data obtained with this tool allow you to understand how and to what extent the viewer examined any particular video from your site.
Main metrics:
- Views
- Viewings
- Percentage of video completion
- Absolute unique visitors/browsers
- Daily unique visitors/browsers
- Systems (from Desktop/Mobile)
- Video Referrers
With its powerful metrics, Video Analytics offers an incredibly useful tool for managing your video advertising campaigns.