Mobile Analytics - New Visitors (or Absolute Unique Browsers)

This report shows the new visitors or Absolute Unique Browsers utilising a mobile deviceto enter your site during the selected time interval.

This report shows the New visitors to your site during the selected time interval according to the device used.
In particular, the "Mobile Analytics - New visitors" report allows you to compare the trend of New visitors utilising a mobile device to the trend of total New visitors, but also to the trend of New visitors using a tablet or a smartphone. 

The first table provides the following information:

• New visitors from Mobile Devices
• New visitors from Tablets
• New visitors from Smartphones
• Total New visitors (independently from the device)

For each row, the table shows:

• Value
• %: it shows the percent of News Visitors from Mobile Devices out of the Total News Visitors
• Daily average
• Trend

 
Filters

• Calendar: it allows you to select the time interval for which you want to analyse the traffic data. For more info, click here.

Chart
On the horizontal axis, the chart shows the days or the months of the represented period and, on the vertical axis, the number of New visitors, the number of New visitors using a mobile devices,  the number of New visitors utilising a tablet and the number of New visitors utilising a smartphone.

It is possible to choose a different graph chart by clicking on the icon corresponding to the graph type (FL means "Flash Chart").
For intervals no longer than 6 months the chart shows a dotted line representing the 7-day mobile average.
For the other intervals, the chart shows only the 7-day mobile average.

Selecting a period that includes today and no longer than 122 days, the real time data and the daily forecast for the current day are represented in different colors.


Table
Each line of the table shows the following information:

• Date: it shows the specific day or month in consideration
• New visitors from Mobile Devices: it shows the total number of New visitors using a mobile device
• New visitors from Mobile Devices (% out of the total): it shows the percent of News Visitors from Mobile Devices out of the Total News Visitors
• New visitors from Tablet: it shows the number of New visitors utilising a tablet
• New visitors from Tablet (% out of the total): it shows the percent of New visitors utilising a tablet out of the Total News Visitors
• New visitors from Smartphone: it shows the number of New visitors utilising a smartphone
• New visitors from Smartphone (% out of the total): it shows the percent of New visitors utilising a smartphone out of the Total News Visitors
• New visitors: it shows the total number of New visitors to your site independently from the device

For interval longer than the 'latest 3 months' data are represented on a monthly basis and not per day. Click on the name of a month to view the daily data.

Selecting a period that includes today and no longer than 122 days, the last two lines of the table show real time data and the daily forecast for the current day.


N.B.
* Data on traffic split by tablet and smartphone is available since February, 12th 2015.
   It isn't possible select time periods starting before this date.