B2B Module > Details > Referrers - Sites

The report titled “B2B - Referrers – Visits from Sites” allows to know the number of visits received by the Company under consideration from external sites. The URLs listed represent the Web pages containing the links on which the Company clicked to reach your site.

The first table shows the number of sites listed in the report and the number of visits received by the company under consideration through the listed sites.  
  
Filters

• Calendar: it allows you to select the time interval for which you want to analyse the traffic data. For more info, click here.
• Show: this feature allows to view single URLs or to group URLs per domain.
• Search: you can quickly find the desired site by entering its URL or part of it in the available field.

 


Table
Each table row shows the following data:

• Pa-Re: by clicking on the “Pa-Re (Referrer Pages)” icon (Landing Pages of each Referrer) for each site, you access the report that shows the list of Referrer Pages, ie the entry pages through which the company entered the site starting from the site in question
• URL: indicates the address of the web page containing the link from which the B2B visits originate
• Visits: the number of visits coming from the URL under examination
• %: the percentage of visits received by the Company through the web page in question compared to the total visits from the sites listed
• Trend: indicates the trend expressed as a percentage compared to the previous period
• Bounces (*): the number of times when the landing page was the only page viewed during a visit by the Company, that is the number of visits by browsers that, coming from this specific URL, entered the site, viewed a single page and exited the website
• Bounce Rate (*): the percent of B2B visits coming from the referrer under examination, consisting of a single page view out of the total visits coming from this referrer

By clicking on the "Day-by-day" icon, you can access the report that shows the trend of visits coming from the specific referrer in the selected time period.

If you choose to display the referring domains, you can view the details per URL by clicking on the icon next to the domain . 

Total
For easier reading, the last row in the list shows the total listed values. 
This value is the sum of the values in all the pages and not only of the value in the current page.


Bounce Rate (*)
The Bounce Rate, in connection with a traffic source, helps you in understanding the possible reactions of users when arriving on your site from a specific web page.
A high Bounce Rate could be due to a gap between the landing page and the expectations that an ad in the site has generated in the user.
The Pages report (Pages) lets you see in detail which pages have a higher "Bounce Rate" for a specific source, providing you with a useful set of statistics to figure out what are the problems for your visitors and optimize your investment.

For more information about Bounces, please take a look at the page called: Bounces - Bounce Rate

(*) Bounces and Bounce Rate are available only in ShinyStat Pro and ShinyStat Business version since July 2010.   Campaigns
Traffic data from links configured as Google Analytics Campaign are displayed in the "Campaign Referers" report regardless of the traffic source in which the link was clicked (since 14th December 2017).
For further information, please contact the ShinyStat Support Centre